Studio Aisslinger

Working at Studio Aisslinger - industrial design made in Berlin

creative work philosophy With its unique symbiosis of storytelling, narrative architecture and collage principles STUDIO AISSLINGER counts among the trend-setters in „spatial design“. Additionally, however, we are also pursueing new paradigms to guide our design practice; „experience architecture“ and „instagramable spaces“ have become conceptual centerpieces to our design projects.

Collage Design goes beyond form. It is about the constitution of space, of atmospheres. Today, neither stylish minimalism nor the uniform appearance of modular-schematic interior design can be the goal. The urban nomad wants to experience design as patchwork and a cabinet of wonders emerging from his own biography. Thus, the future challenge will be to create no universal style but friendly, daily-life objects fitting the collage that our lives are. Not the minute detail by itself but its behavior within a complex whole will be important. Colors will experience a renaissance and the designer has to learn again how to combine them virtuosically. In this sense, STUDIO AISSLINGER conceives of the designer as a DJ, sampling material from different sources; he does no longer aim for the homogenous „total look“, but instead wants to surprise with a collage of things. As our daily life, as the world itself is a conglomerate of most different elements, STUDIO AISSLINGER does not sight a monochrome, all-encompassing style, but a mixture of vintage, flea-market, classics and archetypical new design; the result is a grown mishmash, turning the heterogeneity of different parts into a vibrant and inspiring atmosphere.

Storytelling Over the last decades, narrative qualities of products and spaces have gained in importance. Today, no object or architecture project is able to survive without an intriguing story. Why? Sheer functionality, which for decades served as the designers’s only guideline („form follows function“), has become insufficient. Although not simply wrong and dispensable, in times of digitalisation it does no longer satisfy visitors, clients, users. A growing need to know more about the product’s origin, the working conditions, under which it is produced, its CO2 footprint or the power balance of the whole building wants to be met. But even beyond these rather technical information emotional links to the material item get more and more into the center of attention. Social media make their users search an imaginative, personal contact with the analog object or space, a personal contact he misses in his digitalized quotidian life. „Storytelling“ can turn the antiseptic product into an object with biography, into an authentic, self-confident item, made of sustainable material in regional manufacture.

Designer as DJ and Curator As DJ, conductor or curator in a world of things, the designer has to link the diverse dynamics and energies, the objects’ different stories without simply eliminating disparity. Conceptually ambitious „spatial design“ lives of its different inspirations and its artistic diversity. The integration of art, Art Buying, media installations, robotics, materials research, fashion or styling transforms the designer’s role within a project from that of a ‚mastermind‘ to that of a DJ, conductor or curator in a larger creative team. The formerly silent draftsman or architect more and more turns into a moderator or regisseur of an unconventional „creative crowd“ producing symbiotically a new kind of design quality.

Experience Architecture Digitalization has made it easy to order things online, to stay at home and completely lose touch with the real world. Public areas, hotels, restaurants, concept stores, shopping malls have to reinvent themselves and turn the visit of their respective location into an unforgettable experience. Against the tendency to marginalize the analog STUDIO AISSLINGER creates spaces, in which it unpretentiously unites with digital technologies. Seeming conceptual dichotomies like analog/digital, global/local, factual/narrative, general/individual as well as industrial production and manufacture manifest themselves as complementary rather than oppositional and can be melded into a new symbiosis. That way STUDIO AISSLINGER designs spaces that don’t deny the opportunities of digitalization and yet secure the possibility of true sociability through their analog, haptic and visual quality.

Instagramable spaces
Despite the rehabilitation of the analog, STUDIO AISSLINGER also unfolds the digital possibilities of contemporary design. Today, architectures and spaces have to be compatible with social media to satisfy the needs of a permanently online generation. „Instagramable design“ indicates the conceptual integration of instagram-suitable visual structures and perspectives into the project’s overall story. Designer and architect adapt the vision of cameramen: how is it possible to stage spaces in a way that allows interesting images and sets to emerge?



The works of the designer Werner Aisslinger born 1964 cover the spectrum of experimental, artistic approaches, including industrial design and architecture. He delights in making use of the latest technologies and has helped introduce new materials and techniq ues to the world of product design like in his uniquegel furniture with the collection“soft cell“ and the chaise „soft“ for zanotta in 2000. The „Juli chair (cappellini)“ was the first item of furniture to use a new type of foam called „polyurethane integral foam“ and became the first German chair design to be selected as a permanent exhibit at the MoMA in New York since 1964. In the process he has created striking designs and received awards from all over the world — from Milan’s Compasso d’Oro to the Design Prize of the Federal Republic of Germany, the Red Dot Award or FX Award in the UK. Werner Aisslinger´s „loftcube“–project became one of the most discussed modular and transportable housing projects within the last years.

His work is exhibited in the permanent collections of international museums such as the Museum of Modern Art (MoMA) and the Metropolitan Museum in New York, the French Fonds National d´Art Contemporain in Paris, the Museum Neue Sammlung in Munich, and the Vitra Design Museum in Weil, Germany.
Recent work includes a number of furniture design projects for Vitra, Foscarini, and Moroso, product designs for Haier and Canon as well as the 25hours Hotels (Berlin, 2014, Zürich 2017 and Cologne 2018). In 2013 Werner Aisslinger opened his first soloshow called „Home of the future“ in the Berlin based Museum „Haus am Waldsee“. In 2014 he was awarded the prestigious AW Designer of the Year Award in Cologne. In 2017 he opened his exhibition „House of wonders “ in the Museum Pinakothek der Moderne in Munich.

Werner Aisslinger lives and works in Berlin.

clients & projects:
werner aisslinger has been developping furniture with Italian brands like cappellini, zanotta, magis and porro or office furniture with vitra in Switzerland. He works on product designs and architectural projects with brands like interlübke, Mercedes-Benz, adidas, IC-Berlin, Marc´o Polo, Bombay Saphire, FSB, thonet, flötotto, berker, Hugo Boss, Younicos i.e.


Museum collections

Objects in permanent collections, from Studio Aisslinger

Victoria & Albert Museum, London
Designcollection Vitra Design Museum, Weil am Rhein, Germany
Neue Sammlung, Pinakothek der Moderne, Munich, Germany
Museum of Applied Arts, Zürich, Switzerland
Permanent Collection MoMA, Museum of Modern Art, New York, USA
Neue Sammlung, Pinakothek der Moderne, Munich, Germany
Museum of Applied Arts, Berlin, Germany
Neue Sammlung, Pinakothek der Moderne, Munich, Germany
Permanent Collection Metropolitan Museum, New York USA
Fonds National d’Art Contemporain, Paris, France
Designcollection Vitra Design Museum, Weil am Rhein, Germany
Designcollection Vitra Design Museum, Weil am Rhein, Germany
Permanent Collection MoMA, Museum of Modern Art, New York, USA
Neue Sammlung, Pinakothek der Moderne, Munich, Germany


Studio Awards

Awarded projects by Werner Aisslinger from 1992 until now


»Good Design Award, Chicago – for Nomos Autobahn«

»German Design Award 2016 – PAD collection«

»Good Design Award, Chicago – for PAD & CHAIRMAN (conmoto)«
»ADD for Flötotto – IF product design GOLD award«
»ADD for Flötotto – Interior Innovation Award«
»ADD for Flötotto – German design Award ´14«
»Bikini Wood Chair – for Moroso – Best of the Year 2013, contract seating by Interior Design Award, USA«
»Chairman – for Conmoto – Red Dot Award: Produkt Design«
»Pad Box – for Conmoto – Red Dot Award: Produkt Design«
»German Design Award Nomination – „dome“ jewellery colecction for Biegel, Germany«
»if Gold Award – „ADD“ for Flötotto«
»Winner Interior Innovation Award – „ADD“ for Flötotto«
»Winner GERMAN DESIGN AWARD – „loungechair DS 144“ for De Sede«
» Interior Design Award New York – Best of year 2013 -„bikini wood-chair“, contract seating«

Lounge Chair DS 144 «
»ADI design index – nomination – wing chair«
»GOOD DESIGN Award – Berker R.1+ R.3 + R.classic – switch and socket outlet«
»GOOD DESIGN Award – Berker R.1+R.3 Touch Sensor KNX«
»Red Dot Award – Berker R.1+R.3 Touch Sensor KNX«
»Red Dot Award´s – Berker R.1+ R.3 + R.classic – switch and socket outlet«
»German Design Award – Nominee for LEMA Wing Chair«
»German Design Award – Special Mention for Berker R.1«
»German Design Award – Nominee for Berker R.3 and R.classic«
»IF Award´s 2013 for Berker R.1 + R.3 + R.classic + R.1 Touch Sensor KNX«

Iconograph «
»red dot award 2012 for Behive«
»ICON Awards – Winner 2012 with Hemp Chair for Moroso, London«
»ADI Design Index Award for Behive«
»Design Museum, London – Award: Designs of the Year nominated 2012«
»red dot for Communicator Refrigerator Changhong, China«
»red dot for Iconograph watch for Lorenz, Milano«
»red dot for behive lamp for foscarini«

»red dot – Best of the Best – with YILL for Younicos AG«
»red dots for 2 TV´s for Changhong Industries«
»red dot for Laminat Edition 1 „Gel“ and „Mesh“«

»European Hotel Design Awards Winner
with Michelberger Hotel, London«

»Mejor Diseño de Luminaria, Barcelona, for dab „tree series“ Recognition from the Selci association, to the best product of lightning 2008 made in Spain«

»Hotel of The Year, Expo Real, Munich, for „hotel daniel“«
»Red Dot Award, Essen, for „loop“«

FX Award UK „Best System Furniture“, London, for „level34“, Vitra«

»Premio compasso d´Oro, Milan, for „plus unit“«
»Red Dot Award, Essen, for „cube“«

»Red Dot Award, Essen, for „plus unit“«

»Compasso `d Oro-selection, Milano, for „soft chaise“«
»Selection Centre Georges Pompidou „Carrefour de la création“, Paris, for „soft chaise“«

»ADI Design Index, Milan, for „soft chaise“«
»Red Dot Award, Essen, for „x-table“«

»Selection bio 17- design biennale, Ljubljana, with „soft cell“«
»Blueprint 100 % Design Award, Lodon, for „soft chaise“«

»Selection bio 16 – design biennale, Ljubljana, with „juli chair“«

»Design Prize of the Federal Republic of Germany, German Design Council, Frankfurt, for „endless shelf“«

»Compasso `d Oro-selection, Milan, for „endless shelf“«

»Design-selection Red Dot Award, Essen, for „endless shelf“«
»Wogg Design Preis, Zürich for „x-system“«

»Design Plus, Frankfurt, for „otto chair“«


Nic Chair

In permanent collection of MoMA